Website vs. Social Media – Which One Do You Really Need In Kuwait?

Let me tell you a quick story.

Last month, I was sitting with my cousin Musthafa at a café in Kuwait City. He runs a small business selling custom phone covers. Over our karak, he asked:

“Bro, do I even need a website? Instagram is working fine for me.”

I smiled. “Let me ask you something — do you want to run a hobby or build a business?”

He looked confused. So I broke it down.

☕ Example 1: Fahad’s Instagram Page (Social Media)

Fahad posts great content on Instagram. Cool videos, giveaways, and creative designs. His DMs are full — people love his work. But every day, he gets the same questions:

  • “How much is this design?”
  • “Do you deliver to Jahra?”
  • “How do I order?”

It takes him hours to reply. He’s losing sales because he can’t keep up.

That’s when I told him…

☝️ Social Media is like a busy Souq (market)

Loud, colorful, full of energy. It’s great for grabbing attention, meeting new customers, and building a vibe. But it’s noisy. Hard to manage. And you don’t control it — Instagram does.

What if your account gets hacked? What if the algorithm hides your posts?

That’s where your website comes in.

🏠 Example 2: A Website is Like Your Own Store

It’s quiet. It’s yours. You decide how it looks, what it says, and how it works.

Imagine this:

  • Customers see all your phone cover designs in one place.
  • Prices are clear. Delivery options are simple.
  • A big green “Order Now” button that works 24/7.

Now Fahad doesn’t spend all day in DMs. He focuses on designing new covers while orders come in automatically.

🛠 Why You Need Both

Here’s what I told him:

  • Use Instagram to show off your products, chat with people, and build community.
  • Use your website to give people a professional experience and convert visits into orders.

It’s like fishing. Social media is the bait. Your website is the net.

🎯 Real Kuwaiti Tip:

A lot of local customers prefer fast communication — so add a WhatsApp button on your website. That one button builds trust fast.

✅ Final Words from Our Coffee Chat:

If you’re starting from zero — social media is a great first step.

But if you’re serious about growing? Get a website. Even a simple one.

Today, Fahad has both — and guess what? His orders doubled.

Want help building a simple site for your business? Or ideas on what to post on Instagram? I’ve got you. Message me anytime.

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